Beauty brands are launching new products, blending fragrance, wellness, and skincare. Joonbyrd and Dr. Alexis are among those exploring scent’s role in emotional wellbeing.
Joonbyrd’s Mood Jellies: Wellness Meets Fragrance
Following Floral Street‘s recent Scentsticks launch, Joonbyrd introduces Mood Jellies. These solid fragrances are designed as part of a daily wellness ritual, moving beyond traditional layering.
Each jelly stick aims to evoke specific emotional states, such as calmness or confidence. The brand emphasizes the link between scent, mood, and skin health, offering a portable way to incorporate these moments throughout the day.
Dr. Alexis: Fragrance as Dermatological Tool
Dr. Alexis takes a unique approach, positioning fragrance as a tool for overall wellbeing. Their collection, informed by neuroscience, includes scents like Calm, Confidence, and Bliss.
The brand’s focus is on the intrinsic connection between emotional and skin health. Each fragrance is suitable for all skin types and can be applied to pulse points as needed.
Ouai’s Laurel Canyon: Autumn in a Bottle
Ouai, known for its haircare, has expanded into body care and fragrances. Its latest perfume, Laurel Canyon, captures the essence of autumn with woody notes of fig leaf, jasmine, and cedarwood.
The scent is described as perfect for the season, evoking the freedom of a road trip. It’s a fragrance that pairs well with cozy sweaters and brisk walks in the park.
Laura Mercier’s Caviar Eye Collection
Laura Mercier expands its Caviar Stick Eye Shadow line with six new shades, including Tailored Denim and Pink Suede. The stick format allows for easy color building and blending.
The brand also introduces Caviar Eyeshadow Quads, featuring matte, satin pearl, and shimmer finishes. These launches offer versatility for both minimal and smoky eye looks.
Salt & Stone’s Ambrette & Pear Deodorant
Salt & Stone, a rising body care brand, launches a new deodorant scent: Ambrette & Pear. This aluminum-free formula combines fresh fruit and floral notes, described as “effortlessly clean and comforting.”
The deodorant contains probiotics for odor neutralization and hydrating ingredients like hyaluronic acid and shea butter. It’s a fresh option as the seasons transition to colder months.
